US Senate Majority Chief Chuck Schumer has referred to as on the Meals and Drug Administration to probe and examine PRIME, an power drink backed by high-profile YouTubers and web personalities KSI and Logan Paul.
The duo introduced and launched the caffeine-free Prime Hydration drink in 2022 and launched the caffeinated Prime Power drink in January this yr. Nonetheless, one of many drinks is attracting accusations and scrutiny from lawmakers and well being consultants over its probably harmful ranges of caffeine.
US Senator Asks Regulators To Look Into KSI And Logan Paul’s Power Drink
Prime Power comprises 200mg of caffeine per can, round twice the quantity in rival power drink Crimson Bull. Plus, every drink carries a warning stating that it isn’t really useful for youngsters underneath the age of 18 and folks delicate to caffeine, reminiscent of pregnant ladies or ladies who’re breastfeeding.
Though the model appears to dot all its Is and cross its Ts, Sen. Chuck Schumer, on Sunday, raised dad and mom’ consciousness concerning the drink and the excessive quantity of caffeine it comprises. He alleged the drink is being distributed to youngsters regardless of its excessive caffeine content material per BBC Information.
The Democrat chief additionally informed reporters in New York that Prime Power was packaged and marketed “in close to equivalent type” as a caffeine-free drink from the model— In consequence, many shoppers have mistakenly purchased the caffeinated drink for his or her youngsters as an alternative.
The US lawmaker later wrote on Twitter, “The FDA [Food and Drug Administration] should examine PRIME for its absurd caffeine content material and its advertising and marketing focusing on children on social media.” The beverage firm has but to remark or reply to the Information Outlet.
Shortly after the YouTubers had beef within the ring, they joined forces to launch the Prime Power drink on Jan. 4. It grew to become the most recent beverage within the Prime line — which started with Prime Hydration, a replenishing drink with antioxidants, electrolytes, and B nutritional vitamins.
All 5 Flavors Offered Out Inside One Hour Upon Preliminary Launch

The power drink, per Yahoo, is a flavored caffeinated power drink, sugar-free and vegan. It comprises 200 milligrams of caffeine and 300 milligrams of electrolytes. When the drink launched, the general public favored it, in order that they lined up at shops to snag a can.
On the time, it was launched solely by means of the corporate’s web site, however all 5 flavors— ICE POP, STRAWBERRY WATERMELON, BLUE RASPBERRY, TROPICAL PUNCH, and ORANGE MANGO— bought out inside an hour.
Now, the drink is obtainable on the market at GNC, Kroger, Ralph’s, Goal, CVS, Walmart Supercenters, Sam’s Membership, and The Vitamin Shoppe.
Logan Paul Prolonged His Contract With The WWE

In April, Paul landed a brand new multi-year contract with WWE. The Blast famous how the professional wrestler introduced the information on his Twitter web page, delighting his 6.8 million followers, who’ve watched him rise by means of the platform since his debut in June 2022.
Earlier than the contract renewal, Paul shared in an interview that he relished the problem of the WWE, including that he plans to go “tougher” and “greater.” To make the announcement, the Youtuber posted a snapshot of himself and WWE Corridor of Famer Triple H, who presently serves as the chief vp of expertise relations.
The 28-year-old additionally expressed happiness concerning the contract extension and thanked the showrunners. Seemingly happy with the most recent achievement, the media character captioned the submit, “Contract Renewed.”
Within the submit’s remark part, followers reacted to the announcement with congratulatory messages for the Youtuber and voiced their eagerness to see him seem ceaselessly in additional episodes.